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Tuesday, April 25th, 2017

    Time Event
    4:48p
    Google Cloud Has ‘Good Shot’ at Topping AWS by 2022, SVP Greene Says

    Brought to you by MSPmentor

    Google is well positioned to compete and even surpass Amazon Web Services in public cloud during the next half-decade, the head of Google’s cloud division told a weekend gathering of tech leaders.

    The public cloud arm of tech giant Alphabet is in the midst of a rapid, multi-year expansion that included bringing on Diane Greene as senior vice president of Google Cloud in November of 2015.

    During a question and answer session at the Forbes CIO Summit in Half Moon Bay on Sunday, Greene suggested the fast-growing Google Cloud Platform is poised to leapfrog competitors AWS, Microsoft Azure and IBM Cloud, all of which currently have a larger share of public cloud market.

    “I think we have a pretty good shot at being No. 1 in five years,” she’s quoted as telling the group, according to an article at Forbes.com.

    See also: Google Opens a New Front in Cloud Price Wars

    AWS has long been the market leader in public cloud, followed by Microsoft and IBM.

    All of the companies are seeing dramatic growth in cloud earnings.

    Greene told the audience that, in many respects, the scale is tipped in Google’s favor, but acknowledged that the company must continue to execute.

    “I actually think we have a huge advantage in our data centers, in our infrastructure, availability, security and how we automate things,” Greene continued. “We just haven’t packaged it perfectly yet.”

    In March of 2016, Alphabet announced it was pouring tens of billions of dollars into Google Cloud, and expanding the number of global data centers from three to 15 by the end of 2017.

    See also: Everything You Wanted to Know about Google Data Centers

    Last month, Google announced it was expanding its cloud partner program, increasing investments and financial incentives, adding new technical training and certifications; and committing to the role of partners in driving adoption of its Google Cloud Platform.

    “Google Cloud partners are essential to our commitment to help enterprises innovate faster, scale smarter and stay secure,” company executives wrote in a March blog post announcing the expanded program. “Partners deliver significant value to our customers, and we’re committed to supporting their success.”

    See also: Can Google Lure More Enterprises Inside Its Data Centers?

    During Sunday’s CIO Summit, Green said Google intends to use the full weight of its technological wherewithal to become the dominant player in cloud.

    “Google is just build for having the most technology,” Forbes quoted her as saying. “That’s what we’re good at and that’s who we’ve hired.”

    This article originally appeared on MSPmentor.

    5:01p
    Biggest US Companies Setting More Renewable-Energy Targets

    By Brian Eckhouse (Bloomberg) — Almost half of the biggest U.S. companies have established clean-energy targets for themselves, according to a report Tuesday from sustainable investors and environmental groups including the World Wildlife Fund.

    It’s not just the biggest U.S. companies — 44 percent of the smallest 100 members of the Fortune 500 have also set goals, up from 25 percent in 2014, and 48 percent of the entire list.

    Many are finding that renewable energy isn’t just cleaner, it’s also often cheaper. About 190 Fortune 500 companies collectively reported about $3.7 billion in annual savings, according to Power Forward 3.0, a report by WWF, Ceres, Calvert Research & Management and CDP.

    See also: How Renewable Energy is Changing the Data Center Market

    “We’re not talking about anecdotal information anymore,” Marty Spitzer, a WWF senior director of climate and renewable energy in Washington, said in an interview. “We’re talking about large, large savings.”

    Potential savings and sustainability goals prompted corporations to buy almost 3.7 gigawatts of power generated by clean-energy projects in 2015, and another 2.5 gigawatts last year, almost all from wind and solar, according to Bloomberg New Energy Finance.

    Technology companies are among the biggest buyers of clean energy. Alphabet Inc.’s Google expects to be powered entirely by clean energy this year. In January, Apple Inc. agreed to buy the output from a proposed 200-megawatt solar farm in Nevada to help power a data center in Reno, Nevada. And Salesforce.com Inc., the San Francisco-based business software company, this month said it has reached net-zero greenhouse-gas emissions.

    See also: Apple’s Leased Data Center Use Skyrocketed Over Last Four Years

    But it’s no longer just tech companies. About 63 percent of Fortune 100 companies have clean-energy targets, according to the report. Such targets include commitments to reduce greenhouse-gas emissions and increase energy efficiency and renewable energy.

    The 190 Fortune 500 companies reported emission reductions equivalent to mothballing 45 coal-fired power plants for a year, according to the report. It also found that 23 of Fortune 500 companies have 100 percent renewable-energy targets.

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