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Thursday, May 21st, 2020
Time |
Event |
10:31a |
Ebiquity Post 2019 Financial Results; McDonald’s Moves China Media Planning to Publicis In today’s ExchangeWire digest: Ebiquity announces its initial financial results for 2019; McDonald’s moves its Mainland China media planning to Publicis Groupe; and the ad industry is showing a greater interest in B2B content.
Ebiquity release preliminary financial results
Independent marketing and media consultancy, Ebiquity, has announced its preliminary financial results for 2019. The results remain fairly consistent with those achieved in 2018, although it has seen declines in its revenue, operating profit, and earnings per share.
Despite seeing revenue fall from £69.4m [...]
The post Ebiquity Post 2019 Financial Results; McDonald’s Moves China Media Planning to Publicis appeared first on ExchangeWire.com. | 12:11p |
Unruly Appoints Former Verizon Director Toby Williams as VP Business Development, APMEA Video ad tech company Unruly, part of Tremor International, today (21 May 2020) announces the appointment of former Verizon director, Toby Williams, to the position of Vice President of Business Development in the APMEA (Asia Pacific, Middle East and Africa) regions.
In his new role, Williams will be responsible for driving Unruly’s media footprint across the Asia-Pacific (APAC) region by building strategic partnerships with publishers and media companies. Williams will be based at the Unruly APAC HQ in Singapore, and will [...]
The post Unruly Appoints Former Verizon Director Toby Williams as VP Business Development, APMEA appeared first on ExchangeWire.com. | 12:31p |
Report Reveals Consumers Want Contextually Relevant Ads, Yet Remain Cautious About Privacy Today, Integral Ad Science (IAS), the global leader in digital ad verification, releases its Consumer Data Privacy Report for the UK, providing a view into how consumer perception of data privacy is shaping the future of advertising.
Two years since the enactment of the General Data Protection Regulation (GDPR), data privacy remains a key concern for a significant 94% of consumers. Alongside this, whilst 33% of consumers remain unaware of data privacy regulations, such as the GDPR, nearly nine in ten (87%) of consumers now understand their browsing data will [...]
The post Report Reveals Consumers Want Contextually Relevant Ads, Yet Remain Cautious About Privacy appeared first on ExchangeWire.com. |
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