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Samsung's Galaxy S25 Phones Once Again Lean Heavily on AI
At Galaxy Unpacked today in San Jose, California, Samsung unveiled the new Galaxy S25 series of flagship smartphones loaded with AI capabilities and LLMs. "Currently, the Galaxy S25 range is comprised of the Galaxy S25 ($800), Galaxy S25+ ($1,000), and Galaxy S25 Ultra ($1,300)," reports Wired. "The phones are available for preorder today and will officially go on sale February 7." Since the hardware is relatively unchanged from last year's Galaxy S24 series, here's what Wired has to say about the new AI smarts: The Galaxy S25 is a tale of two AIs: Gemini and Bixby. Yes, while Google's Gemini AI assistant sits at the forefront -- it can finally be triggered through a long press of the power button-- Samsung is bringing its original Bixby voice assistant out from the shadows. Bixby has been enhanced with large language models but is still designed to handle phone functions, like changing device settings. Gemini is meant to be used for general web queries and more complex actions. You can even have two hot words, one for each assistant. I foresee all of this being confusing [...]. The highlight AI feature debuting on the Galaxy S25 series is "cross-app experiences." These are tasks you can ask Gemini to perform, even if the task requires multiple apps. For example, you can ask for the schedule of this season's Arsenal matches and then add it to your calendar; Gemini will then search and add every Arsenal FC game in the season to your schedule. Or you can ask it to find pet-friendly vegan restaurants nearby and text the list to a friend. It even works with images too -- snap a pic of your fridge and ask Gemini to find you a recipe based on the available ingredients. These cross-app experiences work with Google apps, Samsung's Galaxy apps, and select third-party apps, like WhatsApp and Spotify. All these AI features have culminated in a new app: Now Brief. Samsung calls this proactive assistance (remember Google's Now on Tap?) where a morning brief arrives with the weather, upcoming calendar events, stock details, news articles, and suggestions to trigger routines. There's also an evening brief with a summary of the day's events with photos. Since the feature can plug into email, it'll send reminders about expiring coupons and upcoming travel tickets. Samsung claims it can even suggest changing an 8:45 am alarm even earlier if it sees a 9 am meeting on the schedule. On the lock screen, a "Now Bar" widget persists at the bottom, much like Apple's Live Activities. It'll offer quick access to the Now Brief app, but it will also show updates for favorite sports teams, along with glanceable directions from Google Maps. The rest of the AI features are playing a bit of catch-up to Apple and Google's Pixel phones. There's Drawing Assist, a generative AI tool to craft new images in different art styles based on sketches or text prompts. AI Select works with the S Pen stylus on the S25 Ultra and understands what is selected -- for example, if a video is selected, it will suggest turning it into a GIF. Audio Eraser is an editing tool to cut out background noise in videos post-capture, canceling out the sound of a crowd's chatter or an ambulance's siren. Finally, Samsung's Generative Edit feature, which lets you erase unwanted objects in images, now works locally on the device and is much more accurate and faster. A full list of specs can be found here. You can watch a recording of the event on YouTube.