Wednesday, February 26th, 2025

Time	Event
9:00a	Digest: Chaos in AI In today’s ExchangeWire Digest: AI chaos. Specifically, creative industries fight back against UK AI plans; Meta and X approve extremist AI ads; and Chegg sues Google over AI search tool. Creative industries fight back against UK AI plans Thousands of UK creative [...] The post Digest: Chaos in AI appeared first on ExchangeWire.com. (Comment on this)
9:01a	How to Navigate the Perpetual Revolving Door of Measurement Chris Andrews, head of advertising technology at Wake the Bear, looks at the framing of measurement and effectiveness and how to avoid getting it wrong… There’s an abundance of irritating cliches that do the rounds in our industry.  Not just the flavour [...] The post How to Navigate the Perpetual Revolving Door of Measurement appeared first on ExchangeWire.com. (Comment on this)
1:52p	Taboola Expands Beyond Native Ads with Realize Taboola, a global leader in delivering performance at scale for advertisers, today (February 26th, 2025) announced a new focus beyond native advertising and a powerful new technology platform called Realize.  Taboola has pioneered native advertising for more than a decade, driving [...] The post Taboola Expands Beyond Native Ads with Realize appeared first on ExchangeWire.com. (Comment on this)

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