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Tuesday, July 29th, 2025
Time |
Event |
8:00a |
Digest: Meta Suspends Political Ads in EU; UK Advertising Up 8% in Q1 In today’s Digest, we discuss Meta’s suspension of political ads in the EU and UK advertising rising 8% in the first quarter. We also cover strategic acquisitions in media with Netflix bundling with MBC, and Skydance sealing its deal with [...]
The post Digest: Meta Suspends Political Ads in EU; UK Advertising Up 8% in Q1 appeared first on ExchangeWire.com. | 8:50a |
Azerion & Assembly DOOH Campaign Drives 81% Increase in Searches for Motorola A Motorola initiative leveraging digital out-of-home (DOOH) screens reinforced by display ads has delivered significant results for the telecoms brand. The Q4 2024 campaign was executed in partnership with Assembly and Hawk, Azerion’s independent activation platform, to raise awareness and [...]
The post Azerion & Assembly DOOH Campaign Drives 81% Increase in Searches for Motorola appeared first on ExchangeWire.com. | 8:52a |
OpenX Drives Growth With New Buyer & Marketing Leaders OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, announced the promotions of Stacy Bohrer to senior vice president of buyer development and Amanda Forrester to senior vice president of marketing & communications, reinforcing the company’s commitment to [...]
The post OpenX Drives Growth With New Buyer & Marketing Leaders appeared first on ExchangeWire.com. | 1:01p |
Content Ignite & The Media Trust Partner to Enhance Ad Quality & Publisher Revenue Content Ignite, a leading ad management and monetisation platform for premium publishers, today (29th July, 2025) announced a strategic partnership with The Media Trust, the global leader in digital ad quality and security. This collaboration will provide publishers with enhanced [...]
The post Content Ignite & The Media Trust Partner to Enhance Ad Quality & Publisher Revenue appeared first on ExchangeWire.com. | 2:18p |
Contextual’s AI-Charged Comeback How has contextual changed amidst the AI revolution, and how can advertisers best harness it?
Contextual targeting has been steadily growing in demand over the past years, making a mighty resurgence into the ecosystem. The contextual advertising market was valued [...]
The post Contextual’s AI-Charged Comeback appeared first on ExchangeWire.com. |
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