Thursday, August 14th, 2025

Time	Event
8:00a	Digest: Perplexity Bids Billions for Chrome; Tech Firms Step Up Ad Fraud Crackdown; Streamers Slash Scripted TV Commissions  In today’s Digest, we discuss Perplexity bidding billions for Chrome, tech firms stepping up ad fraud crackdown, and streamers slashing scripted TV commissions by a quarter. Perplexity bids billions for Chrome Perplexity has offered USD$34.5bn (£25.5bn) in cash to buy Google’s Chrome [...] The post Digest: Perplexity Bids Billions for Chrome; Tech Firms Step Up Ad Fraud Crackdown; Streamers Slash Scripted TV Commissions  appeared first on ExchangeWire.com. (Comment on this)
9:24a	DoubleVerify’s Report Reveals How AI Is Improving Workflow Efficiencies & Driving Business Outcomes DoubleVerify, the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, released its 2025 Global Insights: AI, Automation and the Future of Digital Advertising report.  The report draws on DV’s platform intelligence, campaign-level analytics and a [...] The post DoubleVerify’s Report Reveals How AI Is Improving Workflow Efficiencies & Driving Business Outcomes appeared first on ExchangeWire.com. (Comment on this)

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