Captify Unveils Sense, Giving Advertisers Direct Access to Deeper, More Robust Consumer Understanding

Captify, the global leader in Search Intelligence, announced the launch of its proprietary search powered self-service insights, audience planning and activation platform – Sense – which is in part developed in partnership with UM, the global media agency network of IPG Mediabrands. Captify’s underlying cookieless Search Intelligence technology is powered by the company’s vast ecosystem of onsite search data and fresh audiences, built from first-party relationships with global publishers. Sense is designed to place Captify’s Search Intelligence at the fingertips [...]

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