For Free account holders: You don't have to display ads on your journal
or Friends page or view ads in the LiveJournal site pages. We're
committed to keeping the Free account level available to you, and it's
your choice if you'd like to opt in to the Sponsored+ level or purchase a
Paid account. When you surf over to someone's journal who has opted in
to the Sponsored+ account level, you will see the ads that are powering
the premium features on that Sponsored+ journal. If you'd like to check
out what the beta release of the Sponsored+ level is all about, you can
do so here. There's no risk to check it out -- you can switch back at
any time. If you do choose to stick with the new level, your support
will help contribute towards LJ's growth and innovation.