Magnite Acquires SpotX to Bolster CTV Offering; Ecommerce Boom Forecast to Continue

In today’s ExchangeWire news digest: Magnite invests in video and CTV monetisation solutions by acquiring RTL’s SpotX; research from Finaria forecasts that ecommerce usership and revenues will continue to increase into the decade; and Nine slams Google’s launch of News Showcase in Australia.
 
Magnite expands video ad presence with acquisition of SpotX
Digital advertising company Magnite has acquired video ad tech unit SpotX for a deal worth USD $1bn (£730.3m). Formerly part of European broadcast heavyweight RTL, SpotX will bolster Magnite’s video [...]

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